Last year, as Jason Mraz celebrated the 15 anniversary of his Platinum-certified debut album Waiting For My Rocket To Come, he began to ponder the meaning of his time in the spotlight since getting his start in coffeehouses in San Diego. While amassing a global fan base for his positive message and soulful, folk-pop sound, Mraz has earned numerous diamond and platinum certifications for his various releases, including his classic singles “I Won’t Give Up,” “Lucky,” and the record-breaking “I’m Yours.” He has won two Grammy Awards, received the prestigious Songwriter Hall of Fame Hal David Award, and sold out such fabled venues as The Hollywood Bowl, Madison Square Garden, and London’s O2 Arena.
“As I thought about the next chapter, what kept occurring to me was the idea of being a songwriter in service. “I feel like I’ve been awakened to a higher purpose with my music. At some point, you get all your bills paid. You get the girl. What’s motivating you? What’s driving you? Is it to get more money? To get a yacht or fancy cars? For some people, maybe so. For me, I want to help people tap into their feelings. I know there are people out there who are using my music for some version of love, whether it’s a song for the first dance at their wedding or one that helps them through heartbreak. The song is the glue that plays an important role in someone’s togetherness. I love when it’s parents and their kids. They’ll write me and say, ‘You’re the only thing we can agree on to listen to in the car.’ I love that. I love imagining a dad and some soccer kids in the back all singing along.”
It’s a testament to the generosity of spirit in Mraz’s music that so many people have chosen his songs as the soundtrack to major moments in their lives, and new memories are certain to be made with the songs on his upcoming sixth album, Know. Prior to this title, which serves as a nod to his 2014 LP “YES!,” the working name came from an excerpt of one of the album’s tracks.
Mraz introduced the album’s theme with its first single “Have It All,” which was inspired by his 2012 visit to the Southeast Asian country of Myanmar. Other notable songs include “Making It Up” — a collaboration with his songwriter friend Bob Schneider about how anything is possible, we’re just making life up, so why don’t we make it up to be something great, and “Better With You,” which was inspired by his marriage. One of Mraz’s favorite album tracks is “Unlonely,” which hearkens back to some of his early, beloved songs.
Know. was produced by Andrew Wells, who brings an organic and groovy feel to the album’s classic, acoustic rock sound. While writing the album, Mraz took a break to star in Sara Bareilles’ Broadway show “Waitress.” He has also continued his philanthropy, including the Jason Mraz Foundation, which aims to uplift humanity through arts education and the advancement of equality, and serving as a sponsor and program advisor for the School of the Performing Arts (SPARC) in his home state of Virginia.
For Mraz, music has served as a way to draw attention to the things he cares about, including farming. For years, he has grown organic avocados at his own Mraz Family Farms in Oceanside, Calif., and coffee trees were planted in 2015. He attends city council meetings and is a driving force behind inspiring other local farmers to convert to regenerative agriculture and preserve land.
“I like the analogy of the farm because it has taught me so much. When I’m on tour, I spend a lot of time on airplanes, but when I’m home, I can literally put my hands in the earth. It doesn’t get any more grounding than that. Songwriting, like growing food and trees, is a game of patience. It’s a game of respect and one that’s quite sacred. If you screw it up, you can really screw it up. But if you work with it and you listen, it can provide a lot of good for a lot of people.”
Fun fact: Jason was the first artist featured at the inaugural Live In The Vineyard event back in 2008, and we cannot wait to see him perform again during our 10th-anniversary show.
ENTER TO WIN TICKETS TO SEE JASON PERFORM LIVE!
Here is your chance to win the most sought-after ticket in the country! Live In The Vineyard is one of the most exclusive music, food and wine festivals that takes place in the heart of Napa Valley. In addition to the great prize pack listed below, one (1) Grand prize winner will receive exclusive access to recording artists, top tier wine makers, and world-renowned chefs during this “once-in-a-lifetime” three-day event. Please note winner and guest must be 21+ to attend.
One (1) Grand prize winner will receive:
- Round-trip air transportation on Southwest Airlines (for two)
- Luxury hotel accommodations at the Napa River Inn
- Two (2) tickets for multiple concerts throughout the event on November 2nd, 3rd and 4th, 2018
- Access to private wine tasting event featuring Jewel!!!!
- Sunday morning brunch
- Onsite event transportation